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THE NASHVILLE PREDATORS
& THE NATIONAL HOCKEY LEAGUE
2023 BLACK HISTORY MONTH JERSEY
PROJECT:
Clothing Design
TYPE:
Branding, Graphic Design, Insight & Strategy
CHALLENGE:
The Nashville Predators of the National Hockey League features an Annual Black History Month Celebration Night that includes specialty jerseys worn by the team's players during warm ups.. The jerseys worn are then auctioned off with funds benefiting the Nashville Predators Foundation.
In 2023, I was given the opportunity to be the first designer of color to complete the annual design.
SOLUTION:
I came up with a stylized and meaningful "NP" logo and star pick patch design that would be used in a build out that would be used for the jerseys, t-shirts, printed and digital items as well as social media and in-game promotions.
IN-GAME PROMOTIONS
SOCIAL MEDIA
T-SHIRTS
DIGITAL WALLPAPER DOWNLOADS
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